Projects

E-commerce Website

Technology Angular, C#, Web Api
Industry Retail

What is it

P aying for a tea or a coffee through your cell phone or buying a product through your tablet is already common. However, most SMEs businesses, which are the core and backbone of the local economy, still have to find a way to migrate to being fully online.

Many SMEs have a feeling that the digital transformation is out of their budget, but they are most probably going through some method of digital transformation without even realizing it. This transformation comes in a variety of actions or forms, from adding a chat button to your website, to improving content management strategies.

eCommerce isn’t the cherry on the cake, it’s the new cake.
– Jean Paul Agon (CEO L'Oreal)

Based on a study by Google and KPMG, digital SMEs grow profits and revenue up to twice as fast compared to their offline counterparts. Induction of digital platforms enables to discover new opportunities, making overall growth.

E-commerce has emerged as a massive sector across the world in a very short period of time. Marketers are keen to leverage this trend and build an engaging e-commerce applications which can appeal to the widest possible customers. This also requires dedicated and effective marketing strategies for the business.

It involves a variety of elements, starting from outbound marketing channels (email marketing, social media etc.), strategies for maximizing sales including pricing and UI, and analytics/reporting features. Also, website/apps have to be wisely designed, showcasing products by intuitive user experiences to enhance sales.

How its made

Magento is an open source ecommerce platform that offers a lot of customizations. It is a popular ecommerce in the market and there are quite a few other options to choose from as well, like it’s one of the prominent counterpart, Shopify. But choosing a platform always comes down to the business requirements.

It is one of the most robust, flexible and scalable open source ecommerce platforms available in the market. It offers an extensive range of tools for building and managing an online store. Similar to any other platform it also has its own benefits for the ecommerce stores.